CIMdata PLM Industry Summary Online Archive
16 January 2007
Company News
Right Hemisphere Appoints Solidcore Co-Founder Rix Kramlich to Vice President of Worldwide Marketing
Right Hemisphere ® announced the appointment of software marketing veteran Rix Kramlich to vice president of worldwide marketing. Kramlich joins Right Hemisphere from Solidcore Systems of Palo Alto, CA where he was a co-founder and the executive vice president of marketing. At Right Hemisphere, Kramlich will report to CEO Michael Lynch and be responsible for all marketing and product management personnel.
"Rix has a strong track record of success in both large enterprise and start-up environments. With his balanced operational experience, I believe he has the vision and execution skills necessary to see where we need to go and get us there," said CEO Michael Lynch. "He's energized by challenges and welcomes opportunities that can make a big impact. We expect him to make a very big impression here as we continue to build market awareness for Right Hemisphere's value proposition, software tools and enterprise solutions."
Prior to Right Hemisphere, Kramlich was at Solidcore Systems where he was a co-founder and executive vice president of marketing. At Solidcore he helped raise $30 million in venture funding and developed the go-to-market strategy that established the company as a well recognized and leading solutions provider in the IT software market.
Before Solidcore, Kramlich was the director of global e-marketing for i2 Technologies. Prior to i2, Kramlich was at custom parts sourcing start-up Supplybase where he established and led the company's marketing efforts and executed the go-to-market strategy that resulted in the company's acquisition by i2 Technologies.
Earlier in his career, Kramlich spent eight years working in various senior product management positions at Macromedia (now part of Adobe Systems) involved in 3D visualization, e-learning, authoring and graphics production products. He began his professional career as a designer with Jorge de Quesada, Inc. Architects specializing in computer-aided design and visualization, and holds a bachelor's degree in architecture from the University of California at Berkeley.
Become a member of the CIMdata PLM Community to receive your daily PLM news and much more.
Tell us what you think of the CIMdata Newsletter. Send your feedback.
CIMdata is committed to your privacy. Your personal information will never be sold or shared outside of CIMdata without your express permission.