CIMdata PLM Industry Summary Online Archive

3 January 2006

Implementation Investments

Lectra Implements its New PLM Solution at Mango

Lectra announced the signing of a major contract for the deployment of its latest, comprehensive product lifecycle management (PLM) solution with Mango, the renowned international designer, manufacturer and retailer of women's clothing and accessories. Intended to manage all collection development processes and optimize the collaborative work of all participants in the value chain on an enterprise level, Lectra's PLM solution will enable Mango to better develop, manage and control its collections. The solution will be implemented in close collaboration with Mango's specialized teams to ensure its perfect adaptation to the specific needs of the brand.

Lectra's new PLM solution will initially be used by more than 800 Mango employees and suppliers dedicated to the design and development of 70 million garments and accessories the company produces each year.

The market's most complete fashion-dedicated PLM solution

Entirely dedicated to the global fashion industry, Lectra's new PLM solution offers the broadest capabilities for managing the full scope of activities across the product lifecycle in today's permanently renewing collection process. Its strategic, transversal approach to information and process management places it at the heart of a company's development.

"At Mango, our activity goes beyond design, manufacturing and marketing; it is the creation of a concept that arises from the interrelation between a quality product with a distinctive design and a coherent, unified brand image," declared Elena Carasso, Mango's e-business director. "Lectra's new PLM solution will allow us to build and structure our collections according to our economic and strategic objectives, to synchronize the contributions of different players involved in the various collection development processes, and to be truly proactive in defining priorities, allocating resources, and managing multiple concurrent workflows. It will enable us to increase customer satisfaction by accelerating our collection rhythms and integrating new trends more quickly."

"Lectra's new PLM solution perfectly matches Mango's business model and its need for a comprehensive, Web-based system that incorporates unique fashion-dedicated capabilities and can be easily integrated into Mango's IT environment," said Pascal Denizart, Lectra's PLM director. "Lectra's PLM solution integrates the competencies of each player within and outside the company, and constitutes a genuine enterprise decision-making platform."

A powerful response to major customer challenges

With this new PLM offering-which will be officially launched at the beginning of 2006-Lectra brings a powerful response to major challenges, such as the multiplication of product lines and consideration of the number and geographical location of collaborators involved in collection development.

"We are very pleased that Mango has chosen us to be the partner of its impressive expansion," said Lectra's CEO, Daniel Harari. "PLM is a strategic priority for Lectra. This breakthrough technology is the result of our unmatched experience in the global fashion domain and is powered by more than 100 PLM-dedicated R&D engineers. Our new PLM offering is representative of all the added value that Lectra brings to its customers: market expertise, a profound knowledge of their processes, an understanding of the new challenges to their business models, and the ability to deliver innovative, state-of-the-art technologies that help companies meet their strategic objectives."

About Mango

Created in 1984, Mango is number two in Spanish exports for the textile and fashion sector. The company has 866 stores in 81 countries and employs more than 5,500 people, including 1,500 at its headquarters near Barcelona, Spain, and is actively pursuing its strategy expansion notably in Asia, Europe and North America. 2004 revenues were E1.1 billion, of which 73% came from outside of Spain.

For more information, please visit: http://www.mango.com .

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