CIMdata PLM Industry Summary Online Archive
October 26, 2004
Implementation Investments
UGS Digital Product Development Software Speeds KB Racing and Driver Greg Anderson to Third Straight Championship Season
UGS, a provider of product lifecycle management (PLM) products and services, today announced KB Racing -- whose cars are developed with the help of UGS® digital product development technology -- won the National Hot Rod Association (NHRA) Pro Stock Championship for the third straight year. KB Racing driver Greg Anderson, 2005 Speed Channel Driver of the Year, clinched the season championship for the team this past weekend at the fifth annual ACDelco Las Vegas NHRA Nationals.
UGS announced last month that UGS-sponsored Andretti Green Racing won the Indy Racing League® (IRL) IndyCar® Series Championship for the second year in a row (see separate release http://www.ugs.com/about_us/press/press.shtml?id=4184).
KB Racing is one of the most successful teams in professional motor sports. After winning the 2003 championship with Anderson as the team driver, KB Racing added a second car with Jason Line in the driver seat for the 2004 season. The team continued their success with Anderson wining the 2004 championship and Line taking second place and being named 2004 NHRA Rookie of The Year. The team's success continues in 2005 with Anderson winning eight pole positions, eight races and breaking the 2005 national record for the quickest time and fastest speed. Line is firmly positioned in third place with four wins this season.
KB Racing uses UGS' NXT digital product development software to design, analyze and manufacture new engine components. The team actively trades data back and forth with its engine partner and uses new data to refine existing designs.
"Winning a championship requires each and every member of the team, including partners like UGS, to work together to push the limits of their craft. Winning three years in a row is a testament to the quality and skills of the people and technology that are a part of our racing team," said Ken Black, owner KB Racing. "This third year was at times the most difficult and required a great deal of adaptability and desire to succeed. UGS has shown that they are here to win and to do whatever it takes to help the team to succeed. We are thrilled to have UGS as a partner in this victory and we intend to continue to develop our relationship with UGS."
"Winning the NHRA Pro Stock championship three years in a row is a great accomplishment and proof of perseverance and teamwork, and UGS is an important member of our winning team," said Anderson. "UGS' software allows KB Racing to push the technology envelope and transform our process of racing innovation."
"UGS congratulates KB Racing and Greg Anderson on a memorable season. This was a challenging season for KB Racing, and winning the championship required commitment, focus and fortitude, qualities which are common to both KB Racing and UGS," said Dave Shirk, executive vice president of Global Marketing for UGS. "UGS' mantra is to never let a customer fail and we strive to help every UGS technology user drive into victory lane, on the track or in the board room."
A Tradition of Technology and Tracks
UGS has a long tradition in providing NX digital product development software through racing sponsorships. KB Racing, which competes in the NHRA, began using UGS technology in 2005. Andretti Green Racing, along with Joe Gibbs Racing and Hendrick Motorsports (participants in the NASCAR® NEXTEL Cup Series), have been using UGS software for several years to help develop their cars and improve their performance on the race track. The Renault F1 Team, established a partnership with UGS in 2004 and is using UGS' TecnomatixT solution.
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